New Media Strategies In The News

January 29, 2007 at 12:19 pm

Today’s Washington Post:

… as the explosion of blogs, social networks and video-sharing sites has driven big companies to recognize the role of Internet image in protecting their bottom lines, traditional media companies and private investors are seeking to buy Web-savvy start-ups that have a toehold in cyberspace.

That’s what happened to New Media Strategies this month, when it was acquired — with two Los Angeles-based online marketing firms — by Meredith Corp., a Des Moines-based media company known for its sturdy lineup of traditional magazines such as Better Homes and Gardens and Ladies’ Home Journal.

Check out the full story — front-page Business section — on my company here.

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New Media Strategies

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